Beckoning Blooms
Beckoning Blooms is a local florist who specializes in crafting floral arrangements for various events and occasions. They have been featured in Oregon Bride, Magnolia Rouge, and Wedding Chicks. In addition, they have won awards on Wedding Wire in 2020 and 2021. I have assisted with copy editing and creating new marketing strategies for the brand.
Some of the key aspects I helped with is the rebranding from Brenna Burnett to Beckoning Blooms and the launch of their Non-Profit Give Back program.
Non-Profit Give Back Program
Brenna, Beckoning Bloom’s owner, came to me looking for ways to differentiate her business from competitors and better connect her business to her passion for giving back. After much back and forth, we created a Non-Profit Give Back option which allows her clients to pick a nonprofit to donate a portion of their retainer to.